The Communication and Behaviour Change Accelerator is a programme of events designed to give communicators the knowledge and skills they need to reach a wider audience and empower people to make better decisions about water.
Communicate for lasting change
To build public awareness, ramp up pressure on decision-makers and foster behaviour change that supports climate goals, we need effective communication. But many don’t have the necessary tools. And it’s not as simple as it sounds.
Communicating about water and climate issues is complex and nuanced. There is also a lack of understanding about water – its value, functions, and relationship to the climate emergency.
"Journalists, bloggers, editors and activists, as well as marketers and communications specialists working for government, private sector businesses and non-profits can benefit from the programme."
Kim Nøhr Skibsted, Executive Director
From 2020-2021, the programme ran as a pilot project. Based on the excellent results, the Foundation has decided to support the programme in the coming years.
World Water Week 2022 will take place 23 August to 1st September online and in Stockholm! This new edition will offer opportunities to connect face to face and propose online components to engage worldwide. Join us to address the world’s most pressing challenges under the theme ‘Seeing the unseen: The value of water.’
World Water Week is organised by SIWI: Stockholm International Water Institute.